Day 3 – Collaborating for a better data future
Katryna Dow: The Networked Economy – New Business Models powered by the API-of-Me
Up until now the power to capture, analyse and profit from personal data has resided with business, government and social networks. What if you and I had the same power? Citizens, customers and patients are an essential part of any personalised value chain. As we move from the delivery of products and services to experiences and outcomes there is a pressing need to re-imagine business and engagement models. What are the elements required to build trust and ultimately create shared value? How can the API-of-Me enable genuine interoperability and the pathway to a Segment of One.
This session will focus on the key drivers of value; data, identity, privacy, security and consent. Together these will enable a fundamental shift across the European digital economy.